Personal business managers are only interested in their clients' financial success, as opposed to artists' managers, who are involved in every area of the artist's professional life. A personal business manager often works with a team of support staff to assist their client, who is frequently a successful artist or performing group, with the challenging financial and legal choices that come up when working in the entertainment industry. An entertainment lawyer, an agent, and a general purpose manager are likely to be on this team in addition to the personal business manager. Personal business managers collaborate with each member of this team to develop a comprehensive financial strategy that optimizes their clients' earning potential.
The goal of (personal) business managers is to create a comprehensive financial strategy that optimizes their clients' earning potential.
Business managers must file taxes, keep track of income and expenses, pay bills, control royalties, and follow up with third parties to guarantee timely payments, but precise tasks will vary based on the extent of a given client's profession. A business manager may also be asked to deal with record labels, merchandise businesses, and publishing houses; find sponsors and endorsements; take part in budget planning for recording and tours; and advise the artist on investment tactics. A contractual conflict, for example, is one of the issues that is frequently resolved by the business manager. Clients should anticipate monthly updates from their business managers, even though daily contact with artists is typically minimal.
MMA (My Management Agency) bridges the gap between artists and the industry elite.
We open the door for artists to connect with the industry, helping their career through education, mentoring, and an extensive network of working professionals.
We offer a well rounded staff with a wide background of industry experience including production, commercial, print, theatrical, video, audio, music, social media, and other entertainment areas, which allow us to have unique insights into the industry.
We believe that each of our hard working clients deserve to have their dreams come true and their efforts rewarded. We offer a very personal environment designed to foster long-term relationships committed to bringing the best opportunities available.
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